It's just me.

1. Now Los Angeles. dee.agency. One person, idea to shipped product.
2. 2019 VALK, now Datai Network. Sole product designer for five years, working remotely from Thailand, Vietnam, Indonesia, Turkey and Malaysia. Used by 70+ banks, hedge funds and asset managers. Recognised at five industry awards.
3. 2018 Moscow. Lead designer at Spacecode. Kaspersky, OTPBank and about 50 other clients. A team of five.
4. 2010 Irkutsk, Siberia. First freelance design job at 14. Self-taught.

• Don't Replace Me (opens in a new tab) A survival guide to the AI apocalypse. Book · 2026
• SEEN: A Four-Layer Framework for Generative Engine Optimization (opens in a new tab) Working paper introducing SEEN: Structure, Evidence, Entity, and Notability. SSRN · 2026
• The SEO-to-GEO Gap (opens in a new tab) Paper on AI-search optimization. SSRN · 2026
• awesome-geo (opens in a new tab) A free, open list of GEO platforms and tools on GitHub. GitHub

Hiring for a job, not a project? That's deeflect.com.